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Jeffrey F. Knott

Automotive Direct Mail

Automotive Direct Mail

9/15/2017 0 Comments Jeffrey F. Knott
Barely a day goes by when I don't get a phone call with a dealer on the other end of the phone that wants to do an automotive direct mail campaign that starts the conversation with the question, “What’s Hot?” While this question can sometimes be easily answered simply based on which automotive direc...
Join our new incentive program

Join our new incentive program

2/11/2017 0 Comments Jeffrey F. Knott
We’re now offering dealerships and affiliates to receive commissions on any purchases made from any leads provided to AutoMailMall. Contact us to receive a unique code that your referrals can use to receive a small discount. That code will inform us that you supplied the leads and in turn you will r...
Making Direct Mail, Digital

Making Direct Mail, Digital

1/4/2017 0 Comments Jeffrey F. Knott
There are so many ways to greatly enhance the results of your direct mail campaign. PURLs, IVRs, QR Codes, Texting, Call Center, VM Drops, and IP Targeting are all excellent ways to gather information and instantly discover hot leads in your area. Each is useful in different situations, but if you’r...
New Service: IP Targeting

New Service: IP Targeting

11/12/2016 0 Comments Jeffrey F. Knott
We’ve collaborated with our data vendors to develop a unique way to supplement your next direct mail campaign. We take your mailing list and target those same leads with digital banner ads on their computer at home. This is better than doing an email blast because your prospects don’t have to open a...
To Target or To Saturate?

To Target or To Saturate?

9/24/2016 0 Comments Jeffrey F. Knott
Depending on your campaign goals it may make more sense to spend a little more per piece, but target the exact prospect you’re looking for. Saturation mailings are a great way to drive all kinds of traffic and get your name out there to as many hands as possible. However, if you’re trying to get a c...
Creative ways to increase your ROI

Creative ways to increase your ROI

7/19/2016 0 Comments Jeffrey F. Knott
Your direct mail campaign doesn’t have to end at the mail box. Using our Voice Mail Drop or Outbound Call Center programs we can notify your prospects to ensure your message is delivered and heard by as many potential leads as possible. You’re guaranteed to get a higher response rate when using thes...
New Service: Voice Mail Drops

New Service: Voice Mail Drops

5/26/2016 0 Comments Jeffrey F. Knott
By popular demand we’ve now begun supplementing our direct mail campaigns with Voice Mail Drops. Simply record a voice mail message just like you would if you called up a prospect offering them a deal, provide us with a list of phone numbers (or we can supply one), and instantly your message is deli...
What are PURLs?

What are PURLs?

3/9/2016 0 Comments Jeffrey F. Knott
A Personalized URL or PURL, is a way to supplement your direct mail campaign with customized digital content for your prospects. Each recipient receives a unique URL address that when visited will immediately target that person as a potential prospect. Use a PURL to offer customized digital content ...